Quantitative shopper research with ETS Retail Lab©

Shopper research 24-7! ETS Retail Lab© is software as a service for measuring shopper behavior in retail. Various sensors measure impact, engagement and conversion.

How does ETS Retail Lab© work in quantitative shopper research?

Several sensors that measure behavior:

1. Automated audience measurement (measure interest and attention with camera’s)
2. Shopper counting (camera on entrance ceiling or infrared)
3. Measures conversion (taking, putting back products from the shelve or POS display)
4. Interviews/ observations, results by ETS Retail Lab© can be combined with results from qualitative research.
5. Import of  external sources: Cash register data, weather conditions, traffic conditions, etc..

The behavioral data: Is processed, analyzed and enriched with meta-data in a central data warehouse  with customized dashboards.

Want to know more about ETS Retail Lab©? Find out how we execute Quantitative shopper research